B2B Customer Marketing Specialist

Transform with us

Temporarily remote - £35,000 - £39,000 a year - Guernsey

This role is based out of Renzo Marketing UK’s Head Office in Guernsey. The Marketing team are currently working remotely in line with government guidance, but once it is safe to do so, we will return to blended office and remote working practices.

Are you passionate about creating high impact value propositions, built on customer insight, that really connect with B2B customers? Are you experienced at driving brand awareness and delivering successful demand generation campaigns? If the answer is yes, we have an exciting opportunity for you…

What we give

With Renzo Marketing, you'll get the support and encouragement you need to grow, from people who share your ambition. We'll invest in your professional development to help you learn and progress in your role with us. You'll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.

Working within the marketing department you will own the development and delivery of key customer propositions that maximise relevance and awareness of Renzo Marketing’s award winning print and information management portfolio within the B2B sphere. You will then turn these propositions into integrated brand awareness and demand generation programmes that deliver high quality pipeline – and work closely with Sales to ensure optimal conversion rates through successful leveraging of marketing tools and messages throughout the buying and sales cycle.

What we ask

We need people who can achieve the exceptional by working collaboratively, who have the courage to risk new ways of doing things and the ability to see the world the way their customers see it. We're looking for creative problem-solvers like you, someone who can ensure Renzo Marketing stays ahead in an ever-changing world.

  • Create and manage specific, targeted customer value propositions, built on insight from customer research and market intelligence
  • Create impactful and compelling customer-facing content for all stages of the buying cycle
  • Deliver integrated campaigns that drive Renzo Marketing brand awareness and leads into target segments
  • Accelerate leads through the pipeline by working closely with Sales to leverage all available Marketing tools and tactics
  • Own a well established calendar of high profile online and offline events
  • Manage key industry body relationships to gather customer and market insight, and drive brand awareness and demand generation
  • You will use your strong communication and storytelling skills to train the wider Marketing department and Sales teams in how to effectively articulate the propositions

You will need

As the B2B Customer Marketing Specialist you will possess the following skills and expertise;

  • Excellent communication and presentation skills, with a passion for storytelling and modern marketing
  • At least 2 years' experience delivering customer marketing programmes and developing propositions for particular segments (vertical, persona etc.)
  • A proven track record of delivering commercial success, leads and campaign ROI within a B2B marketing environment
  • An ability to identify actionable insights from customer data, trends and interactions that can be used to augment proposition cut through and effectiveness, and new business opportunities
  • A collaborative working style and team mentality to engage your sales and marketing colleagues in the development and implementation of programmes
  • A Marketing qualification is preferred
  • A full driving license required as travel will be expected

Further Information

Salary – Salary – £35,000 - £39,000 depending on experience

  • Pay – Competitive salaries that are regularly benchmarked against similar roles and reviewed annually.
  • Bonus – A discretionary bonus scheme that rewards you as you help us achieve our goals.
  • Learning & Development – As a Company that encourages continuous learning you will always have resources and support available.
  • Work & Home Life Balance – We support with a minimum of 25 days holiday per year, holiday purchase and a flexible working policy.
  • Diversity – We are an organisation that delivers on a global scale, striving to create a diverse and empowered workforce that reflects the communities we serve.
  • Health & Wellbeing – Free private healthcare, an Employee Assistance Programme, partnership with Mental Health First Aid UK with a network of mental health champions and discounted rates to Nuffield Health Gym.

Renzo Marketing is enriching lives and businesses in incredible new ways. You can play a part in shaping the future of a company that’s strong, ambitious and considerate, where people do great things together. You can expect the exceptional and achieve the exceptional, with the world's best imaging company.

For more information or to send us your details please email us: careers@renzomarketing.com